Tag: media practices

Apple’s In-House Advertisements Scoring Lower Than Its Outsourced Ads

From MacRumors.com: Sometimes when we try to work on ourselves, the results are a lot worse than if we were to let others who know a lot more than we do work on us. Read here. […]

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Catching Another Case of Media Vendor Unfairness

This can happen in any market (and does): “jam and cram” scheduling of commercials. Because we ask for all of our clients’ commercial spot times in advance of airing in all markets, we can catch these careless or “unintentional” blunders before they bill and get the spots more evenly spaced or moved. If the program […]

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See what media advertising vendors do to their own clients here. […]

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