About

Our mission is to drive your costs down and to drive your reach and frequency up. Our high-impact, direct-response commercials and media pieces are designed to create intrusiveness to catch attention, to create a credible offer that is too good to pass up, to instill logic for your prospect to believe in your offer, and to create a sense of urgency to motivate the prospect to spend money now.

What Makes Me Qualified to Negotiate on Your Behalf?

I was a pricing sales manager for years “on the inside.” I know the “tricks of the trade” to get you a better deal on cost, reach, and frequency. I am your inside connection to lower the price for the identical advertising you are already buying, or are interested in buying. In addition to negotiation services, I have over 30 years of experience in media creation of results-driven, direct-response advertising. All businesses operate on ratios and formulas. Direct-response advertising also has certain key metrics that make the difference between “so-so” and “a-hah!” advertising results. We negotiate; you save.